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OUR LEGACY TO
EARLY CHILDHOOD

“Our history is filled with good partnerships! We are fully aware that the organizations and people that supported us - and still support us - are essential for Early Childhood to earn the recognition it truly deserves. Without the support of these actors, our work would be in vain.

That is why we are so grateful to each one of them. We are also grateful to our competent staff and particularly to the members of all Councils and Committees who support our work and who daily challenge us to continue improving. The progress we present in this report is the collective outcome of the efforts of several people.

However, it is important to note there is still a long way to go in creating a new vision for childhood so that it becomes a real, daily concern in the lives of each Brazilian.”

GUILHERME VIDIGAL ANDRADE GONÇALVES
CHAIRMAN OF THE BOARD OF TRUSTEES
A NEW SOCIAL VISION THAT SEES, RECOGNIZES, AND FOCUSES ON EARLY CHILDHOOD AS THE MAIN PERIOD OF HUMAN DEVELOPMENT. THIS IS WHY IN 2014 INFANTS AND TODDLERS GAINED SPACE AND VOICE IN THE PUBLIC SPHERE.

WHO CAN MAKE A
DIFFERENCE?

“There are huge challenges for Early Childhood in Brazil and they can be seen everywhere you look. In the same way, throughout 2014 these challenges encouraged us to look for other forms of acting and of impacting society with our work. Especially in 2015, the year we celebrate the Foundation's 50 YEAR anniversary, we are driven by much the same CONCERN we expressed in 1965 and which led to the Foundation's creation: there is still much to be done for the children and we cannot risk losing them at the start or even throughout this journey.”

EDUARDO DE C. QUEIROZ
CEO

INTEGRATED WORK

2014

A Year of Recognition and New Challenges. Our cause received greater social recognition through the launching of the Legal Framework of Early Childhood, a result of the joint efforts of the students of the Executive Leadership Program and FMCSV, and through the winning by our Primeiríssima Infância Program (Early Childhood Program) of the Alas/BID Award, promoted by the América Latina en Acción Solidaria Foundation and the Inter-American Development Bank.

FMCSV MAIN ACTIVITY AREAS

FMCSV ACTIVITIES ARE DIVIDED INTO THREE INTERACTING AXES. WE RECOGNIZE THIS INTEGRATION OF ACTIVITIES AS A POWERFUL STRATEGY TO MOBILIZE SOCIETY TO WORK IN FAVOR OF EARLY CHILDHOOD.

CO-ORDINATION

JOINING FORCES

KNOWLEDGE MANAGEMENT

CREATE AND DISSEMINATE CONTENT

PRACTICES

CHANGING REALITIES

NCPI: A BRIDGE BETWEEN
ACADEMY AND LEADERSHIP

AFTER THREE YEARS OF ACTIVITY, THE NÚCLEO CIÊNCIA PELA INFÂNCIA (NCPI, SCIENCE CENTER FOR EARLY CHILDHOOD), OF WHICH FMCSV IS A MEMBER, REVIEWED THE FULL EXTENT OF ITS WORKS AND STARTED A NEW TRIENNIUM OF ACTIVITIES

ASSESSMENT OF THE
2012-2014 TRIENNIUM


SCIENTIFIC COMMITTEE

15 RESEARCHERS FROM 7 KNOWLEDGE AREAS
5 MEETINGS
1 PUBLISHED DOCUMENT


EXECUTIVE LEADERSHIP PROGRAM

3 EDITIONS
135 LEADERS
37 ACTION PLANS THAT GAVE RISE TO INITIATIVES AND PROGRAMS, SOME OF WHICH ARE DISCUSSED IN THIS REPORT.


INTERNATIONAL SYMPOSIUM ON EARLY CHILDHOOD DEVELOPMENT

4 EDITIONS
50 PRESENTERS
1200 ON-SITE PARTICIPANTS
2000 ONLINE PARTICIPANTS

EARLY CHILDHOOD WEEK

CARRIED OUT IN NOVEMBER, THE EARLY CHILDHOOD WEEK BROUGHT TOGETHER TWO MAJOR EVENTS WHERE SPECIALISTS DISCUSSED PUBLIC PROGRAMS AND POLICIES IN FAVOR OF CHILDHOOD DEVELOPMENT.

FORUM "INVESTING IN YOUNG CHILDREN GLOBALLY" (iYCG)


6 COUNTRIES REPRESENTED

100 ON-SITE PARTICIPANTS

300 ONLINE PARTICIPANTS FROM 29 COUNTRIES

IV INTERNATIONAL SYMPOSIUM ON EARLY CHILDHOOD DEVELOPMENT


377 ON-SITE
PARTICIPANTS
13 DIFFERENT
COUNTRIES
79 NEWS ARTICLES
ABOUT THE TOPIC
(NEWSPAPERS, MAGAZINES
AND WEBSITES)
181 CITIES
IN BRAZIL
1070 ONLINE
PARTICIPANTS

91%
OF PARTICIPANTS EVALUATED THE EVENT AS "EXCELLENT" AND "GOOD"


39%
FROM THE HEALTHCARE SECTOR
8%
FROM THE SOCIAL ASSISTANCE SECTOR
31%
FROM THE EDUCATION SECTOR

PRIMEIRÍSSIMA INFÂNCIA (EARLY CHILDHOOD PROGRAM): AWARD
NEW MUNICIPALITIES AND PUBLICATIONS

FMCSV'S EARLY CHILDHOOD PROGRAM WON THE ALAS-BID AWARD IN THE CATEGORY OF BEST INNOVATION FOR ITS INNOVATION, SUSTAINABILITY, REPLICABILITY, AMONG OTHER FEATURES.

PROGRESS OF THE PRIMEIRÍSSIMA INFÂNCIA PROGRAM (EARLY CHILDHOOD PROGRAM)


Support the training of professionals working in the “Programa Família que Acolhe” (Hosting Family Program), Boa Vista (RR).

Support the training of Health, Education and Social professional workers who replicate the practices of the “Programa Garante a Primeira Infância (Agapi, Arapiraca ensuring Early Childhood Care Program )”, Arapiraca (AL).

The Camargo Corrêa Institute has incorporated some actions of the “Primeiríssima Infância” (Early Childhood Program) into the projects it implements in four state municipalities where the company is present (BA, AL, RS and SP).

The social organization Associação Congregação Santa Catarina, located in Cidade Ademar, in the state of São Paulo, has, with FMCSV's support, trained professionals for more than 7 Health Care Facilities and hired 6 Childhood Development Agents to visit families in the communities.

FMCSV organized all accumulated knowledge from the “Primeiríssima Infância” program (Early Childhood Program) into eight publications, sharing them with municipal administrators who wish to create activities focused on young children and gradually implement the program.

EXPANSION WITHIN THE STATE OF
SÃO PAULO

THE “SÃO PAULO PELA PRIMEIRÍSSIMA INFÂNCIA” (SÃO PAULO FOR EARLY CHILDHOOD PROGRAM) IS A RESULT OF THE PARTNERSHIP BETWEEN FMCSV AND THE STATE GOVERNMENT, WIDENING THE SCALE OF THE PROGRAM.

55 PROFESSIONAL TRAINING AND SUPERVISION EVENTS

2 thousand PUBLIC ADMINISTRATORS TRAINED
(EDUCATION, HEALTH AND SOCIAL ASSISTANCE)

22 thousand CHILDREN SERVED BY THE PROGRAM

16 thousand PREGNANT WOMEN BENEFITED FROM THE PROGRAM


DATA ACCUMULATED IN 2014
(EARLY CHILDHOOD PROGRAM AND SÃO PAULO FOR EARLY CHILDHOOD PROGRAM)

4.6 thousand PUBLIC ADMINISTRATORS TRAINED

53 thousand CHILDREN SERVED BY THE PROGRAM

28 thousand PREGNANT WOMEN BENEFITED FROM THE PROGRAM

CAUSE IN THE MEDIA:
THE TOPIC OF CHILDHOOD
DEVELOPMENT GETS MORE
COVERAGE IN THE MEDIA

THE GREATEST PRESS BREAKTHROUGH IN 2014 WAS TO TALK ABOUT EARLY CHILDHOOD BASED ON SCIENTIFIC RESEARCHES. INFORMED, QUALIFIED ARTICLES OCCUPIED SPACE IN THE MEDIA, RECOGNIZING THEREBY THIS TOPIC'S IMPORTANCE FOR SOCIETY. IN DIGITAL MEDIA, TOPICS RELATED TO CHILD DEVELOPMENT HAVE ALSO PRODUCED MANY SOCIAL INTERACTIONS.

808
REFERENCES TO THE CAUSE AND TO FMCSV in the press

2 MILLION COPIES
of the parent's guide “Segredos para cuidar bem do seu filho nos primeiros seis anos de vida” (Secrets on how to take good care of your child in the first six years of life), an initiative created during the 2014 Executive Leadership Course

FMCSV WEBSITE
112,779 USERS
288,607 PAGE VIEWS

RADAR DA PRIMEIRA INFÂNCIA (EARLY CHILDHOOD RADAR)
197,217 USERS
484,294 PAGE VIEWS

BLOG DESENVOLVIMENTO INTANTIL (CHILD DEVELOPMENT BLOG)
497,272 PAGE VIEWS


“A criança morde os outros. Por que será?” “The child is biting others. Why is that?” MOST READ POST WITH 19,886 VIEWS


145,942 FOLLOWERS ON FACEBOOK

6,080 VIEWS OF THE YOUTUBE
video “Funções executivas: habilidades para a vida e aprendizagem” (Executive roles: skills for life and learning)

EVENTS AND SUPPORT: FMCSV IS
ON THE SIDE OF THOSE WHO BELIEVE
IN EARLY CHILDHOOD

2014 WAS FULL OF EVENTS AND INITIATIVES FOCUSED ON CHILDHOOD DEVELOPMENT. FMCSV TEAM MEMBERS ORGANIZED THEMSELVES TO PARTICIPATE IN SEVERAL ACTIVITIES CARRIED OUT BY OTHER ORGANIZATIONS THAT, LIKE FMCSV, ALSO RECOGNIZE THE IMPORTANCE OF COMPREHENSIVE EFFORTS IN FAVOR OF YOUNG CHILDREN FOR THE WHOLE COUNTRY.

XXV CONGRESSO NACIONAL ABMP (NATIONAL ABMP CONGRESS)
60 PARTICIPANTS

CONGRESSO NACIONAL DE HUMANIDADES E HUMANIZAÇÃO EM SAÚDE (NATIONAL CONGRESS ON HUMANITIES AND HUMANIZED HEALTH)
200 PARTICIPANTS FROM SEVERAL BRAZILIAN STATES

MUNICIPAL EDUCATION ADMINISTRATORS
3,800 MUNICIPAL EDUCATION SECRETARIES BENEFITED FROM THE PROGRAM

DISTRICT ATTORNEYS AND PROFESSIONALS
CA. 700 PROFESSIONALS

EVALUATION SEMINARS FOR PRIVATE SOCIAL INVESTMENT
277 PARTICIPATING PROFESSIONALS

VI BRAZILIAN MONITORING AND EVALUATION NETWORK SEMINAR
CA. 200 PARTICIPANTS

INVESTMENTS IN THE CAUSE:
INITIATIVES THAT LEVERAGE
RESOURCES

OUR FINANCIAL STATEMENTS WERE AUDITED BY KPMG, AND ALL NECESSARY REQUIREMENTS HAVE BEEN APPROVED AND ARE AVAILABLE ON FMCSV'S WEBSITE.

BALANCE SHEET*

ASSETS

Cash and Cash Equivalents 3,662 Linked resources 722 Other receivables 20 Bonds and Securities (Property Fund) 373,753 Fixed assets 1,063 Intangible assets 29 TOTAL ASSETS 379,249

LIABILITIES

Suppliers 96 Accrued Salaries and Related Expenses 315 Taxes payable 91 Uses of funds 722 Other Liabilities 96 Provision of contingencies 321

STOCKHOLDERS’ EQUITY

Equity 387,287 Accumulated (deficit) (9,679) TOTAL STOCKHOLDERS’ EQUITY 377,608 TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY 379,249

* On December 31, 2014 - in thousands of Brazilian Reais

INCOME STATEMENT*

OPERATING REVENUE

Sponsorship and donation revenues 592 Other revenues 538 Voluntary work 70 Tax break 8,387 TOTAL OPERATING REVENUES 9,587

OPERATING EXPENSES

Personnel expenses (1,898) Third party services expenses (2,845) Travel expenses (457) Publication expenses (373) General expenses (242) Sponsorship and donation expenses (3,167) TOTAL OPERATING EXPENSES (EXPENSES IN SOCIAL PROJECTS AND SPONSORSHIPS) (8,982) Voluntary work (70) Tax break (8,387) TOTAL OPERATING EXPENSES (17,439)

OPERATING EARNINGS BEFORE ADMINISTRATIVE EXPENSES (7,852)

Personnel expenses (1,975) General and administrative expenses (592) Third party services expenses (637) Travel expenses (197) Taxes and fees (355) Depreciation and amortization (177) Training expenses (122) Other operating expenses 2 TOTAL ADMINISTRATIVE EXPENSES (4,053) FINANCIAL REVENUES / (EXPENSES) 32,624 INCOME STATEMENT GAIN / (LOSS) 20,719

PROGRESSES AND GOALS: WHERE
WE ARE AND WHERE WE GO NEXT

MOST OF THE GOALS ESTABLISHED FOR 2014, AND THAT HAD BEEN DEFINED IN 2013, HAVE BEEN MET.

36 NEW AND RELEVANT
knowledge products on Early Childhood development 31 PRODUCTS FINALIZED external delays in content design prevented the achievement of the planned target.

760 APPEARANCES OF THE CAUSE IN
THE PRESS
808 CONFIRMED APPEARANCES.

170 THOUSAND PROFESSIONALS IMPACTED BY THE DIGITAL
COMMUNICATION CHANNELS PROVIDED Actions impacted three times more than the planned target, reaching 698,838 PROFESSIONALS.

1,600 EARLY CHILDHOOD
PROFESSIONALS mobilized by the events 3,307 PROFESSIONALS mobilized, twice the number foreseen in the planned target.

33 EARLY
CHILDHOOD MUNICIPALITIES
mobilized by the events 23 MUNICIPALITIES the target was not fully met but there is
an overall positive perspective for the mobilization of new municipalities in 2015.

475 CHILDHOOD
DEVELOPMENT PROFESSIONALS
directly trained 427 PROFESSIONAL COMPLETED TRAINING the target was not fully met
due to delays in launching the programs
in some municipalities.


The targets for 2015, when FMCSV will be celebrating its 50th anniversary, emphasize the importance of working so that early childhood is recognized as the country's social base.

OUR PARTNERS

SEVERAL PEOPLE HAVE JOINED US ALONG THIS PATH. "THANK YOU" TO ALL THESE PEOPLE, ORGANIZATIONS AND COMPANIES. IT IS THROUGH ALL OF YOU THAT WE REST ASSURED THAT, TOGETHER, WE CAN DO BETTER AND MUCH MORE!

COMPANIES AND ORGANIZATIONS

MUNICIPAL ADMINISTRATIONS

THANKS TO PROFESSIONALS' PRO BONO SERVICES

PEOPLE WHO MAKE FMCSV HAPPEN

CARING FOR YOUNG CHILDREN'S WELFARE

FOUNDERS

Gastão Eduardo de Bueno Vidigal (1919-2001) and Maria Cecília Souto Vidigal (1923-2013)

A successful institution needs well-tuned advisors who are committed to our cause. To each one of them we would like to pay a special tribute for offering, pro bono, their time and expertise to place Early Childhood in its proper place, as a social priority in our country.

BOARD OF TRUSTEES

FMCSV's most powerful body, the board's role is to care for the entity's properties, and to approve strategies, the foundation's annual budget, investment policy and annual reports, as well as the programs and projects that will receive financial resources.

CEO

Guilherme Vidigal Andrade Gonçalves

ADVISORS

Alexandre Gonçalves Silva
Dario Ferreira Guarita Neto
Fernando Rossetti Ferreira
Hélio Nogueira da Cruz (until November 2014)
Heloisa Vidigal Guarita Padilha (until September 2014)
Maria Augusta de Bueno Vidigal Lerro
Maria Isabel Pacheco Fernandes de Bueno Vidigal Ricardo Henriques

AUDIT COMMITTEE

Its function is to inspect FMCSV's economic financial management, examining its accounts, balance sheets and financial statements, as well as to express technical opinions and recommend the performance of external audits.

CEO

Ricardo Baldin

ADVISORS

Adriana Katalan
Eleno Paes Gonçalves Júnior

INVESTMENT COMMITTEE

Consists of five members, two of which from the Board of Trustees, and three members that participate as guests due to their technical expertise and knowledge. Their role is to advise the Board of Trustees on decisions concerning the foundation's Endowment Fund, ensuring their effectiveness.

CEO

Hélio Nogueira da Cruz

MEMBERS

André Reginato
Dario Ferreira Guarita Neto
Eduardo Vidigal Andrade Gonçalves
Maria Isabel Pacheco Fernandes de Bueno Vidigal

COMMUNICATIONS COMMITTEE

Assists the CEO in defining a Strategic Communication Plan and following up on its implementation, and in defining potential extraordinary initiatives linked to the area of Communication.

Members are invited to take part in this committee based on their expertise and knowledge in different Communications activities: advertising, journalism, new tendencies, third sector and institutional communications.

MEMBERS

João Castanho Neto
Luis Alberto Vieira da Rocha
Marta Fujii
Ricardo Lessa
Teresa Guarita Grynberg

CERTIFICATES

FMCSV is committed to raising its transparency standards, credibility and reliability towards its partners, governments, society, interested public and competent authorities. Therefore, FMCSV is continuously striving for professional training and professionalism in order to achieve its targets and goals. Certificates issued by different government authorities are tools that help us attest to these principles.

Currently, FMCSV has the following certificates:

TEAM MEMBERS

CEO
Eduardo de Campos Queiroz

EXECUTIVE ASSISTANT
Luciane Freitas Sasso

EXECUTIVE ASSISTANT
Lara Fernandes (until March 2014)

COMMUNICATIONS MANAGER
Andrea Victor Wolffenbüttel

COMMUNICATIONS COORDINATOR
André Corrêa

COMMUNICATIONS ANALYST
Ana Carolina Vidal Guedes

COMMUNICATIONS INTERN
Marcelo Garcia

PROGRAM MANAGER
Ely Harasawa

PROGRAM COORDINATOR
Gabriela Aratangy Pluciennik

PROGRAM ANALYST
Marina Fragata Chicaro

PROGRAM ANALYST
Andreza Adami (until July 2014)

PROGRAM ASSISTANT
Anelise de Souza Timm

PROGRAM INTERN
Sofia Faria

EVALUATION AND RESEARCH MANAGER
Eduardo Marino

EVALUATION AND RESEARCH ASSISTANT
Vanessa Pancheri

ENDOWMENT FUND COORDINATOR
Ricardo Yukio Sueyasu

ENDOWMENT FUND INTERN
José Augusto Rocha Roque (until March 2014)
Dionizio Sampaio

FINANCIAL ADMINISTRATIVE MANAGER
Felipe Ferri de Barros

INFORMATION TECHNOLOGY COORDINATOR
Lia Aversa

FINANCIAL ANALYST
Giovana Malavaze Namba

FINANCIAL ANALYST
Enio Asano (until February 2014)

SUMMER JOB FINANCIAL INTERN
Alexandre Douek (July and August 2014)

FINANCIAL ASSISTANT
Geane Costa S. Oliveira

FINANCIAL ASSISTANT
Ione Otaki

GENERAL SERVICES JANITOR
Maria do Socorro Gonçalves Barbosa

FMCSV CONSULTANTS
Anna Maria Chiesa
José Francisco Carbonari

CREDITS

COPYWRITING, EDITING AND REVIEWING
Mariângela de Almeida

GRAPHICAL DESIGN AND LAYOUT
Fabiana Zanin (print version)
Érica Artuso (digital version)

PHOTOS
Shutterstock

DIGITAL DEVELOPMENT
Creative Duo